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Workshop for Awareness on e-commerce websites for MSMEs

This intervention is designed to raise awareness among MSMEs about the opportunities, benefits, and practical applications of e-commerce and digital marketing platforms, like GeM, ONDC etc. It seeks to equip enterprises with the knowledge and skills required to leverage these digital marketplaces for expanding their customer base, enhancing sales, and improving market visibility. By familiarizing MSMEs with online procurement, listing procedures, and digital transaction processes, the initiative aims to strengthen their competitiveness, promote adoption of technology-driven business models, and support the sustainable growth and digital integration of micro, small, and medium enterprises across the state.

About Ramp Img
Objective Img

Objectives

  • This intervention aims to bring Assam's MSMEs into the digital age by facilitating their presence on popular e-commerce platforms such as GeM and the Open Network for Digital Commerce (ONDC). This initiative empowers MSMEs to tap into a wider customer base, enhance their market reach, and leverage online sales channels to boost their businesses, contributing to economic growth and competitiveness.

Target Beneficiaries:

  • MSMEs, artisans, producer groups, exporters.
Target Beneficiary Img
Expected Outcomes Img

Expected Outcomes:

  • Greater digital presence of MSMEs; enhanced online sales and visibility on national platforms.