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Blended & Flavoured Tea

Blended & Flavoured Tea

Assam’s blended and flavoured teas combine Assam tea with herbs, spices, and fruit essences to create unique products for retail, hospitality, and tourist markets. MSMEs can explore premium blends, attractive packaging, and e-commerce to reach wider

Blended and flavoured teas from Assam combine the robust character of Assam tea with herbs, spices, or fruit essences to create unique products for lifestyle, retail, hospitality, and tourist markets. Growing demand for specialty teas and e-commerce platforms provides opportunities for market expansion. Government and Tea Board initiatives support quality improvement, certifications, capacity building, and market access. Compliance with food safety standards, quality sourcing, and effective branding can help MSMEs strengthen their domestic presence and expand into export markets.

Government Schemes for the Industry

Sr no. Scheme Name Scheme Type Action
1 Assam Tea Industries Special Incentive Scheme (ATISIS) State View more
2 Deendayal Antyodaya Yojana National Rural Livelihoods Mission (DAY-NRLM) Central View more
3 MSE Green Investment and Financing for Transformation Scheme (MSE-GIFT) Central View more
4 MSE Scheme for Promotion and Investment in Circular Economy (MSE-SPICE) Central View more
5 MSME Trade Enablement and Marketing Initiative (MSME TEAM Initiative) Central View more
6 Pradhan Mantri MUDRA Yojana (PMMY) Central View more
7 Prime Minister's Employment Generation Programme (PMEGP) Central View more
8 Sarothi-The Start-Up Assam State View more